Bitcoin (btc)$85,619.00↓ 0.22%
Ethereum (eth)$2,697.98↓ 0.57%
Tether (usdt)$0.999954↑ 0.00%
BNB (bnb)$779.33↓ 1.06%
XRP (xrp)$1.50↓ 0.21%
USDC (usdc)$0.999928↑ 0.00%
Solana (sol)$121.07↑ 0.38%
TRON (trx)$0.335721↓ 0.21%
Figure Heloc (figr_heloc)$1.039↓ 0.38%
Zcash (zec)$1,343.13↓ 0.21%
Hyperliquid (hype)$92.32↓ 2.60%
Dogecoin (doge)$0.093651↓ 2.17%
Chainlink (link)$13.98↑ 0.27%
Monero (xmr)$555.72↓ 0.66%
Cardano (ada)$0.271167↑ 0.90%
Bitcoin (btc)$85,619.00↓ 0.22%
Ethereum (eth)$2,697.98↓ 0.57%
Tether (usdt)$0.999954↑ 0.00%
BNB (bnb)$779.33↓ 1.06%
XRP (xrp)$1.50↓ 0.21%
USDC (usdc)$0.999928↑ 0.00%
Solana (sol)$121.07↑ 0.38%
TRON (trx)$0.335721↓ 0.21%
Figure Heloc (figr_heloc)$1.039↓ 0.38%
Zcash (zec)$1,343.13↓ 0.21%
Hyperliquid (hype)$92.32↓ 2.60%
Dogecoin (doge)$0.093651↓ 2.17%
Chainlink (link)$13.98↑ 0.27%
Monero (xmr)$555.72↓ 0.66%
Cardano (ada)$0.271167↑ 0.90%

Advertising Week Puts the Creator Economy to Work

Published October 6, 2026

DeFiance Daily —Advertising Week New York opened its 2026 event with creators, athletes and media personalities including Venus Williams, Dhar Mann, Nick Cannon and Carson Daly. Beyond the celebrity lineup, the opening day highlighted how creators are becoming a more established part of the advertising business, including a $100 million challenge designed to generate new creator-brand deals.